Lead Growth Marketing Manager
Kit
Lead180 000 USD
About the position
Join a remote team as a Lead Growth Marketing Manager to optimize acquisition strategies and improve marketing efficiency.
Tech stack
- growth-marketing
- paid-acquisition
- ltv:cac
- creative-testing
- conversion-rate-optimization
- data-driven-decision-making
Requirements
Required:
- 8–12+ years in growth marketing, demand generation, or performance marketing, ideally in B2B SaaS
- Strong understanding of LTV:CAC, CAC payback, cohort quality, pipeline contribution
- Experience scaling and optimizing paid channels such as Google, Meta, LinkedIn, YouTube
- Ability to balance brand-building and performance marketing goals without treating them as separate
Nice to have:
- Experience marketing to high-intent audiences where quality, fit, and long-term value matter more than raw signup volume
- Background in companies focused on profitable growth, efficient acquisition, and disciplined resource allocation
Responsibilities
- Own paid acquisition performance and play a key role in how Kit grows across both self-serve and sales-led motions
- Improve performance across existing paid channels, launch focused creative and audience tests
- Build clarity on what is working, where we should invest, and how marketing spend connects to MRR
- Grow qualified demand for our sales-led motion by identifying the right segments, offers, channels
Benefits
- Profit Sharing
- Kit equity
- 401k with a 5% match
- We cover up to $2,100 per month toward medical premiums
Recruitment Process
Phone Screen
30 min with our recruiter
Hiring Manager Interview
45 min
Take-home Assignment
Panel Interview
60 min
Phone Screen
30 min with our recruiter
Hiring Manager Interview
45 min
Take-home Assignment
Panel Interview
60 min