Senior Data Analyst - Marketing
Supabase
SeniorAbout the position
Join the Data Intelligence team to build a measurement foundation for marketing effectiveness across channels. Collaborate with various teams to provide insights that drive pipeline and revenue.
Tech stack
- sql
- marketing-analytics
- media-mix-modeling
- incrementality-testing
- python
- r
Requirements
Required:
- Have 6+ years in marketing analytics, data science, or a related role, with a focus on performance marketing and/or PLG growth
- Deeply understand marketing attribution, incrementality testing, and media mix modeling, and how they complement each other rather than compete
- Are advanced in SQL and at least one statistical programming language (Python or R) for experiment analysis and modeling
- Have hands-on experience designing, running, and interpreting experiments across digital marketing channels: search, social, display, email, in-product
Nice to have:
- Experience in BaaS, DevRel or open source dev tool companies, connecting marketing spend to pipeline and revenue outcomes
- Experience with applied econometrics, time-series modeling, or Bayesian methods for MMM and experimentation
- Familiarity with common marketing and analytics tools (Google Ads, Meta, LinkedIn, web analytics, CDPs, BI/visualization tools)
Responsibilities
- Own the end-to-end marketing measurement strategy across experimentation, media mix modeling, and attribution for paid and PLG channels
- Establish and evolve the attribution framework: how platform data, multi-touch attribution, MMM, and experiments work together to inform decisions
- Design and run always-on incrementality tests, user-level and geo-level, to quantify the causal impact of key channels, campaigns, and tactics
- Build and maintain media mix models using historical data to estimate channel contribution, marginal returns, and optimal budget allocation
Benefits
- We hire globally and provide a WeWork membership or co-working allowance you can use anywhere in the world
- Every team member receives ESOP (equity ownership) in the company
- Use this budget to set up your ideal work environment—laptop, monitor, headphones, or whatever helps you do your best work
- Supabase covers 100% of health insurance for employees and 80% for dependents, wherever you are