Marketing Team Lead
Canonical
About the position
Lead marketing strategies and campaigns for a pioneering open source software company, ensuring successful product launches and growth.
Tech stack
- english
- b2b-marketing
- go-to-market-strategy
- data-analysis
- abm
Requirements
Required:
- Strong written and verbal communication in English
- Proven experience in B2B marketing, ideally in software, SaaS, or open source
- Strong track record shaping go-to-market strategy, messaging, and campaigns that move the pipeline
- Ability to influence and align stakeholders across the organization
Nice to have:
- Background in sales-led or ecosystem growth
- Familiarity with ABM (Account-Based Marketing) approaches
- Experience leading go-to-market efforts across a large product portfolio
Responsibilities
- Lead GTM strategy and campaign execution in your functional area
- Align with product, sales, content, and partner teams to deliver integrated plans
- Drive major launches, marketing initiatives, and growth programs
- Mentor colleagues, strengthen the function, and set high standards for delivery
Benefits
- Fully remote working environment - we’ve been working remotely since 2004!
- Personal learning and development budget of 2,000 USD per annum
- Annual compensation review
- Opportunity to travel to new locations to meet colleagues at ‘sprints’